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Real-World Solutions for Today’s Retail Reality (whitepaper)

How retailers can use existing POS technology and the right rewards program to drive repeat business and increase sales.


The Nilson Report, January 2010  

The delivery of promotional rewards or loyalty bonuses to consumers when they pay at the point of sale already occurs in 30 countries and will start up in the United States at major retailer outlets in the fourth quarter. Rewards will be delivered via an exclusive partnership between Affinity Solutions and Maritz.

Improve the effectiveness of your Loyalty and Promotional programs instantly at the Point-of-Sale

Real-Time Rewards Card

Retailers: Target your customer’s needs, wants and interests with custom promotions based on individual purchasing behavior.

  • Increase transaction volume and value
  • Customize promotions based on your desired outcomes on a national, regional and local level
  • Lower costs while providing more value to your customers
  • No new POS hardware required, doesn’t touch the payment stream

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Card Issuers

Card Issuers: Connect point-based loyalty programs with merchant point-of-sale systems; drive card use through your merchant network.

  • Improve brand loyalty and customer retention
  • Increase customer spend and transaction volume by delivering personalized offers at the point-of-sale
  • Proven “pay for performance” model that drives results at low incremental cost
  • Enhance perceived value of your card

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